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WorldWatchReport 2011: Luxury Watches
Date:2013-08-06 11:23:26

WorldWatchReport 2011: Luxury Watches on the Internet - an Exclusive Study

WorldWatchReport 2011: Luxury Watches on the Internet - an Exclusive Study.This comprehensive study, based on the latest technology and evolutionary refinements, brings you strategic information on:

• The real demand recorded for 25 prestigious watch brands on 10 key exportable markets (with the option to extend the survey to other brands or markets),

• The real breakdown of demand for the main models of any brand,

• A 360 degree view of the brands visibility and positioning indicators,

• Identification of threats: prospect "hijacking", positionsquatting, and counterfeiting,

• A unique qualitative analysis of what is said in forums concerning the brands.

Our goal is to bring you strategic information enabling you to:

• Discover the strong and weak points of the different brands,

• Better define expectations of prospective buyers by market,

• Get a reference of brand exposure with respect to all other brands,

• Know where they stand amongst each other,

• Have a global overview of competitive positioning: by markets and models,

• Benchmark the observed brands,

• Benefit from strategic information, allowing companies to anticipate evolving trends relating to the marketing strategies and economic environment,

• Highlight the extent of brand and to geographically locate them.

10 Markets: China, Japan, United States, United Kingdom, Italy, France, Germany, Brazil, Russia, India

25 Luxury Brands : Audemars Piguet, Baume & Mercier, Blancpain, Breguet, Breitling, Bulgari, Cartier, Chopard, Ebel, Franck Müller, Girard-Perregaux, Hublot, IWC, Jaeger-LeCoultre, Longines, Montblanc, Omega, Patek Philippe, Piaget, Rado, Raymond Weil, Rolex, Tag Heuer, Vacheron Constantin, Zenith.

3 major search engines : Google, Baidu and Yandex – covering an average of 85% search market share in all markets analyzed.


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